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communicode relaunches Gallus Website - Traditional brand presents itself in a new design
The traditional brand Gallus is returning: from 13th February, the men’s shoe brand has been available in Deichmann and vanHaren outlets as well as from Roland Schuhe. After the Austrian manufacturer had to declare its insolvency at the end of 2004, following 125 years of company history and the production came to a halt, the brand was taken over by Europe’s largest shoe retailer DEICHMANN last year. In time with its market re-entrance, the traditional shoe brand went online with a newly designed internet presence. The website provides interested clients with a selection of the current Gallus collection. Apart from that, both the brand and the different products will be presented. Furthermore the website at www.gallus.com provides detailed information about different techniques, such as the Saccetto style, the cooling system and the airbag.
The internet presence has been conceived, designed and realized by communicode, agency for online communication with its head office in Essen. Since 2003, in its capacity as the lead agency communicode has been in charge of all online activities of the DEICHMANN group in Germany, Austria, England, Poland and the Netherlands. The service range for Europe’s largest shoe retailer includes amongst other elements the strategic consultation, visual and contents-related conception, hosting as well as regular updates of the online presence.
The Gallus site is based on the Content Management System RedDot by RedDot Solutions, Oldenburg. With over 1,350 references, RedDot is the leading provider for Enterprise Content Management Systeme in Europe. communicode is one of 21 RedDot premium partners worldwide. RedDot and Webserver are both technically looked after at communicode’s data centre.23.02.2006, Axel Helbig
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