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Interwoven Enhances Content Intelligence Services Offering
 Organizations worldwide are struggling to keep pace with stronger, faster competition that has emerged in the wake of increasing globalization and new technology adoption. In order to gain an increased competitive advantage in today's business climate, organizations need to be able to analyze and act on information in record time. Unfortunately, however, while time pressures are increasing, so is the volume of content and information requiring analysis. Even with the best team in place to analyze data, enterprises are increasingly requiring and adopting content intelligence technology to provide fast, consistent, and automatic document review as an integral part of their key business processes. In fact, according to Forrester Research, enterprises today have more content than ever before, and many are "drowning in a sea of unorganized information, unable to leverage its full potential." As a result, these enterprises are unable to achieve a return on their information because "they don't know what information they have, are unable to find it in an efficient manner, and have yet to harness the creation and classification of new information."* Content Intelligence Simplified Interwoven is enabling organizations to address these challenges and more effectively leverage content by providing the industry's most robust social network discovery and content categorization capabilities -- supporting business processes across the entire enterprise from portal content management to content monitoring/altering to market research. Rather than conducting manual document review or filing processes, organizations can now automatically organize and link content according to names, places, addresses, and other key concepts, even when concepts are not known in advance. This unique approach enables organizations to rapidly identify social and conceptual networks, such as communities of practice or subject-domain experts, without having to spend hours manually sorting through content to discover content connections. Further, organizations can develop operational taxonomies that are specific to their unique business processes and needs rather than trying to force fit standard one-size-fits-all taxonomies. For example, a market research organization can utilize MetaTagger's enhanced taxonomy development tools to quickly and seamlessly organize competitive research by product type, target audience, and industry -- a task that is not easily accomplished with standard taxonomies such as NAICS (North American Industrial Classification System). As a result, MetaTagger empowers customers to deliver highly relevant information to employees by automatically preparing content to be found and used, eliminating thousands of hours of manual tagging. "In today's highly competitive business climate, ensuring that all audiences receive the most relevant information is critical," said Francis Liu, Director of Information Technology, Cadence Design Systems. "Interwoven MetaTagger enables us to address some of these challenges we are facing and is a key part of our content management infrastructure. We look forward to the new features of the latest version of MetaTagger." Reducing Customer Support Costs and Boosting Productivity In addition to bringing order to content inside an organization, Interwoven MetaTagger also helps organizations reduce costs by streamlining customer support, as customers and employees can more easily find the information they require. Employees can more rapidly locate information that customers require, while customers are more empowered to directly discover the information they need via externally-facing applications such as a Web Site or portal. This "content inventory" process enables organizations to eliminate duplicate or out-of-date information as well as ensure that the right connections are made between people, subject areas, and relevant content. "Enterprises are struggling to effectively manage and utilize the tidal wave of business-relevant content they are faced with on a daily basis," said Clark Breyman, director of product management, Content Intelligence Services, Interwoven. "By enhancing our MetaTagger Content Intelligence Services offering, Interwoven is in a unique position to help organizations address this content challenge, enabling them to respond to business opportunities and threats faster than ever before." Key features of Interwoven's enhanced MetaTagger Content Intelligence Services offering include: * Extensible Entity Discovery and Extraction -- MetaTagger enables an organization's applications to discover and extract person names, companies, dates, places and other significant entities using semantic patterns. Included in the latest MetaTagger release are extractors for several common entity types, as well as tools for creating new patterns in a simple XML-based configuration format. * Web Configuration Wizard -- Organizations can configure MetaTagger quickly and easily with a new step-by-step Web-based configuration manager. * Improved Scripting and Development Tools -- A new Web-based Metadata Viewer enables users to generate and view metadata dynamically. Additionally, new tools enable dynamic taxonomy import, export, and deployment through a simple scripting interface. * Enhanced Language Support -- Organizations can now benefit from content support for 15 different languages including new support for Dutch, Italian, Portuguese, Finnish, Danish, Swedish, and Norwegian (Nynorsk and Bokmal). Additional languages supported include English, Spanish, French, German, Japanese, Korean and simplified Chinese. Availability The enhanced Interwoven MetaTagger Content Intelligence Services offering is generally available now. For more information, please visit http://www.interwoven.com/products/content_intelligence/index.html . Additionally, Canadian Metadata Forum attendees can learn more about the importance of effective content intelligence by attending a presentation by Interwoven Director of Content Intelligence Services Clark Breyman on Wednesday, September 28th at 8:30 a.m.: Presentation: "Categorization-in-the-Box -- What's it All About? "This introductory tutorial will begin with an examination of the technologies used for auto-categorization, including tool features, categorization techniques, processes of taxonomy building and categorization, and human/machine collaboration. A case study will be presented giving the real experience (both pros and cons) of deploying these tools. Additionally, a panel discussion comprised of vendors and users will round out the session. For more information on the conference, please visit http://www.collectionscanada.ca/metaforum/index-e.html . *Forrester Research, "A New Perspective On Information Management," July 2005 28.09.2005, Interwoven, Inc.
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