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Mobile Cohesion and ubit Co-operate to Develop Mobile ‘Content for Communities’ Solution
Mobile Cohesion, the company that has pioneered the concept of partner, profit and performance focused relationship management solutions for the mobile industry, has announced a collaboration venture with leading content management company ubit from Japan.
ubit has been focusing on the mobile internet since 1999 and its MS2 system is now serving more than 300 mobile sites worldwide, including Orange Group and Nikkei Business Press.
ubit CEO Aki Onuma stresses the importance of collaboration for MVNOs to beat the competition: "From the early success of mobile services in Japan we learned that small companies with an edge can beat the giants, particularly when focusing on core competence and a clear value proposition. ubit’s Web-based Site Builder ASP tool enables creative designers with no knowledge of handset technology to build mobile sites for communities in a matter of hours. This could spur profitable niche markets for MVNOs that can address large communities, such as sports clubs”.
He continued, "We started working with Mobile Cohesion because we recognised that the company had developed a compelling relationship and service management solution that would meet the immediate and future needs for addressing the growing community market.”
According to Per Lindblad, CEO of Mobile Cohesion, "we are delighted to be working with ubit because the company appreciates that doing business in the mobile market is increasingly about relationships with content, service vendors, and communities and is investing in innovative technology to expand this area of its business.”
"ubit has a proven understanding of how content can be married with 3G technologies to create compelling services for communities of mobile subscribers. Japanese operators have been leading the world in this type of technology. But ubit also appreciates that operators need to develop relationships that can be managed - and that’s where Mobile Cohesion comes in. ubit is a content delivery specialist for the mobile age. We help operators and MVNOs manage the end-to-end relationships with content providers. So together we provide a powerful solution for MVNOs with ambitions to grow growth from a differentiated data services strategy.” 05.12.2005, Mobile Cohesion
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