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Simply Different: reality bytes Optimizes Web Sites for Aktion Mensch
All good things come in threes. www.familienratgeber.de, www.foerderung.aktion-mensch.de and www.respect.de are part of Aktion Mensch’s wide-ranging online portfolio and will be optimized and supervised from now on by reality bytes. reality bytes’s pitch prevailed over those of three other renowned agencies.
Focus on Accessibility
In the Internet, accessibility belongs to Aktion Mensch’s main tenets. Everyone should be able to use their sites, regardless of visual impairedness, restricted mobility, or cognitive limitations. Decisive in the choice of reality bytes was, amongst other things, the agency’s competence and know-how in this sector. This begins with the choice of the right content management system (CMS). With FIRSTspirit, the integration platform from the e-Spirit software house, reality bytes is implementing a CMS on all three sites that offers excellent usability and a clean separation of content, layout, and structure. This aspect is an important consideration for site accessibility, allowing web pages to be made accessible consistently, regardless of the output channel.
Simple. Different. Better for Everybody.
reality bytes recently successfully completed the transfer of www.foerderung.aktion-mensch.de to FIRSTspirit. This site allows one to apply for the funding of projects for people with disabilities and special social needs. The biggest challenge was the consolidation of the application area—a challenge that was perfectly mastered by reality bytes with the help of FIRSTspirit. With a single click of the mouse, changes made in a document by an Aktion Mensch editor are automatically copied into all zipped application packages. This saves a considerable amount of time and effort.
Accessibility for all users is of the highest priority to www.foerderung.aktion-mensch.de as well. Parts of the site are made accessible to the deaf and hard of hearing—for example, with a video in German sign language. Beyond this, people with color blindness are catered to with appropriate use of contrast, quick jumps through the site are made possible with the help of tabulators, clear structures provide an easy understanding of the information, the fonts are very readable, and of course everything can be surfed with a screen reader.
As of August, reality bytes will be handling the relaunch of www.familienratgeber.de, which entails new concepts, designs, and migration to FIRSTspirit. The consistent use of 2.0 technology such as Ajax or tagging should make things considerably easier for users. Further, the user will more than ever be given the opportunity to directly influence the design of the web offering’s content.
Finally, Aktion Mensch’s community youth program www.respect.de will also be migrating in the near future.23.08.2006, Marc Kleine
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