Top Ten Web Mistakes Report Offers Insight to Leverage the Web

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Top Ten Web Mistakes from Liquid Development covers the most common Web traps and details how to avoid them. This report is based on research studies conducted with web managers, IT and marketing executives in 2006 in the US across a wide range of industries.

What is the best way to generate web leads? How do we generate more web traffic? These questions and more are answered in, "Top Ten Web Mistakes" a new report from Liquid Development, a Houston based web and technology firm.

This report includes web trends, analysis, and best practices such as:

Mistake #9: Not Giving Visitors a Reason to Return. Five Simple Sticky Tips include:
#1. Add a poll or short survey. This can be done for next to nothing and makes your site interactive. Plus, you can use the poll results for your eNewsletter or an Internet release.

Mistake #10: Confusing Navigation. Here are a few simple navigation tips: Add search functionality to your homepage (good search functionality has been shown to increase website conversions up to 27 percent).

The full report, "Top Ten Web Mistakes of 2007" may be downloaded at: http://www.liquiddev.com/Landing/Web_mistakes_report.aqf.

This web best practices report also includes:

•Top five (5) ways to increase your websites stickiness
•Website promotion tips, tools, and techniques
•Ten (10) search engine marketing (SEM) and search engine optimization (SEO) steps for driving traffic to your website

"The keys to leveraging the Web include being found, engaging, and professionally represented," explains Charles Bedard, director of Liquid Development. "Your firm's online persona is more than the images and text on your website. In today's Internet world your online persona needs to be as professional and effective as your organization is offline." Organizations today must use the web to encounter prospective customer at the critical moment when they begin to pursue purchasing options. This article serves as a checklist highlighting the most common web mistakes made by organizations that can reduce a website's effectiveness and a company's long-term growth prospects. "All businesses engaged in leveraging the Web, whether to generate web traffic, sales leads, or promote an organization's brand will find the report eye-opening and actionable," Bedard added.

19.01.2007, PRWeb




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