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Relaunch of VOX.de with CONTENS
 The Cologne, Germany-based TV station VOX, well known for its exciting documentations, successful US series, and wide range of in-house productions, has completely redesigned its web presence VOX.de, relaunching it with the Content Management Solution CONTENS. Programs with individual design The program planner on VOX.de shows the current program of the next few hours and directly leads the visitor to the pages of the different TV formats. Following the relaunch with CONTENS, pages of formats such as "Das perfekte Dinner" or "CSI:NY" can now much better represent the particular programs. This considerably increases the formats' quality of recognition and will especially impress the various shows' fans. More videos On the format pages, in addition to information about the respective format and actors, visitors can also find the broadcast dates of the next series and video highlights of previous ones. Links to the video-on-demand service VOXNOW provide the possibility to watch missed episodes of your favorite show later on and in full length. Since the relaunch, the website offers more videos, thus meeting the requirements of most viewers. Edgar Jacoby, Technical Manager at RTL interactive GmbH, explains: "CONTENS enables us to present our content even more efficiently. That way we can publish our content across all platforms, be it online, mobile, or teletext, and customize it according to the particular user scenario. At the same time, we can intelligently link professionally produced videos and thus provide even better accessibility for internet users." New structure for more visual clarity The horizontal, extremely reduced navigation and the sideways folding menu of the second navigation level significantly increase VOX.de's user friendliness. This was shown by user tests in comparison with the previous design. The common content structure on the program pages guarantees a consistent overall picture on VOX.de in spite of program-specific page designs. Relaunch for mobile users as well Besides the VOX.de website, the mobile portal (http://mobil.vox.de) was also completely redesigned. The new, brighter design considerably improves the content's legibility. With the optimized navigation concept, mobile users get to their favorite program with only a few clicks. Great flexibility with CONTENS The VOX.de relaunch was implemented with the Content Management System CONTENS. Customized forms are used for content administration, optimally reflecting the requirements of the VOX editors. Especially useful for editors are the inheritable locations, which can be used to easily transfer content of a particular location to subordinate pages as well. Conceptual design and implementation of the VOX.de relaunch were done by the RTL interactive GmbH, which, like VOX, belongs to the media group RTL Germany and produces the website for VOX. 22.07.2010, Alexander Friess
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