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Crisp Wireless announced today that SK Media & Entertainment, a leading publisher of wireless entertainment content, signed an agreement to license its mLogic Media mobile content management and publishing product for multimedia content. Crisp Wireless, the leading provider of mobile applications and content management solutions for consumer-facing enterprises, will provide SK Media & Entertainment with a proven technology platform to roll out premium content across all major U.S. wireless carriers.
"We needed a flexible content management system to provide mobile users with a variety of interactive multimedia content," said Michael Lee, CEO of SK Media & Entertainment. "Crisp Wireless technology allows us to rapidly deliver any type of content across all wireless networks and mobile technology platforms."
"We are thrilled to forge this partnership with SK Media & Entertainment," said Boris Fridman, CEO of Crisp Wireless. "SK Media & Entertainment is a global leader in mobile entertainment and will provide Crisp Wireless with many unique opportunities to deploy our technology."
Crisp Wireless mLogic is a robust content management system and a central repository for data that can be rendered to both downloadable or executable applications and mobile websites/WAP-sites. mLogic will allow SK Media & Entertainment to quickly deploy full-featured multimedia applications and provide this global publisher with a powerful system for delivering content and applications to Java, BREW and WAP 1.0 & 2.0 handsets.
23.04.2004, Crisp Wireless
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