SEMI Improves Information Processes and Increases Access to Knowledge Using Stellent

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Global trade organization improves productivity, reduces costs and generates revenue with Stellent-managed Web portal; double-byte technology enables delivery of Web content in five languages
Stellent, Inc. announced today that Semiconductor Equipment and Manufacturers International (SEMI), a global industry association representing the semiconductor, flat panel display and microelectromechanical systems (MEMS) equipment and materials industries, is using Stellent® Universal Content Management as the foundation of its Web portal –– enabling SEMI to more effectively communicate with association members by increasing both internal and external access to knowledge and information.
The Stellent system is integrated with SEMI’s IBM WebSphere Portal, automatically converting Web content from its native format and publishing it to the portal. SEMI leverages Stellent’s double-byte technology to deliver this content to worldwide Web sites in English, Japanese, Korean and two Chinese character sets. SEMI also utilizes Stellent to manage the content in its interactive product and services directory, “SEMI OneSource.” Although the association is in the initial stages of its “Web First” initiative to streamline information processes and reduce paper-based information, SEMI is already beginning to see –– and forecast –– the benefits of its Stellent implementation.
“SEMI has found great value in the improved information processes Stellent helps facilitate, including workflow and version control functions. Ultimately, these improvements have resulted in increased employee productivity and reduced costs, which enable SEMI to more efficiently provide its members timely access to industry information,” said Gil McInnes, chief information officer for SEMI. “Concurrently, SEMI can use the Stellent/IBM-powered Web portal to increase member value and generate revenue via fees for SEMI OneSource and other Web-based initiatives. Through these activities, the Stellent system and portal will pay for itself within the next few years.”
To support its role as a clearinghouse for a variety of industry information –– including industry-accepted standards, white papers, executive training and educational materials, and market statistics –– SEMI plans on expanding its use of the Stellent-managed Web portal to build upon and repurpose existing information, creating an immense knowledge hub for the microelectronics industry.
“When selecting a content management solution, we looked for a system that not only met our standard process improvement requirements, but also was easy-to-use, scalable and functionally comprehensive,” McInness commented. “Most importantly, we looked for a strategic, long-term partner. We found Stellent and its products to be the best fit for SEMI.”
“SEMI’s ability to rapidly implement and integrate Stellent Universal Content Management is representative of many companies who use our technology to successfully support content-based business objectives, such as more effectively communicating with key constituents and sharing information,” said Robert Olson, president and chief executive officer for Stellent. “In addition, SEMI’s ability to generate revenue with the Stellent system is particularly important for a not-for-profit organization and continually validates its technology investment.”
To view an in-depth case study of SEMI’s Stellent Universal Content Management implementation, visit www.stellent.com/semi.
29.09.2004, Stellent GmbH