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Books: Content Management

 |  | Munwar Shariff: AlfrescoMunwar Shariff is the CTO and software trainer at CIGNEX, a provider of open-source Enterprise Content Management (ECM) solutions for businesses and government agencies. As chief architect and manager of engineering for over 15 years he is an expert on Content Management Systems (CMS) and open-source technologies. This is certainly why he was chosen the right the person to write the first book on Alfresco.
About Alfresco ECMS
Alfresco is an open-source Enterprise Content Management System (ECMS). Developed since January 2005 it is based on a modern, advanced open-source architecture. Its latest version, Alfresco ECMS 2.0, was released under the General Public License (GPL). Above all, Alfresco was designed to convert system users into content contributers and to provide a system fully customisable to meet any business needs. Used as a shared drive Alfresco enables users to easily contribute content from anywhere without having the client software installed. The necessary flexibility and extensibility was achieved by implementing Aspect-Orientated-Programming (AOP) allowing users to customise the systems functionality. This means the user is to decide which features the system may include and accordingly which features are to be left out. These capabilities make Alfresco one of the fastest and most innovative systems available. John Powel, CEO of Alfresco, states that "Alfresco is the fastest JSR-170 repository on the market today."
Until 2007 there have been more than 500.000 Alfresco downloads having created a large Alfresco community. Consequently, writing a book to provide the growing community with the necessary information about how to properly use the system was just a logical step forward.
Alfresco - The Book
As the first book written on Alfresco this book is a hands-on guide on how to implement the Alfresco ECMS in your business environment. It takes the reader through the complete cycle of planning, implementing, and customising an Alfresco EMC installation.
The book covers all necessary topics concerning enterprise content management. In detail it deals with membership and security matters, document and workflow management, enterprise search, content syndication and customising the user interface. Moreover you will learn how to maintain and update the system.
With many examples as images, screen shots and code blocks the book proves to be a practical tutorial. It effectively shows you how to use Alfresco and how the software works in a Alfresco environment.
The book is mainly addressed to system administrators and software developers who actually want to install and use Alfresco in business. However, the book does not require a specialist's or developer's background to get started. With a certain degree of technical understanding and the knowledge on how to handle the syntax any user is invited to get to know the system.
As an introduciton to Alfresco ECMS this book may very well be your first step to find out if an open-source CMS may be an alternative to comercial CMS products. Pages: 356 Price: $59,99 ISBN: 1904811116 Order this book... |  |  |  | Bob Boiko: Content Management BibleAs the Information Age dawns, the information at our disposal expands haphazardly. The Content Management Bible answers key questions about the system readers might employ to control the expansion of information and organize targeting and distribution. Pages: 816 Price: 34,99 EUR ISBN: 076454862X Order this book... |  |  |  | Dave Addey, James Ellis, Phil Suh: Content Management SystemsContent Management Systems (CMS) automate the process of creating, publishing, and updating web site content. They make maintaining and updating the content of a web site easier allowing the content contributors, not just the web team, the means with which to manage their own content. They are usually made up of a front-end editor for inputting content (normally web-based), a back-end system for storing the content, and a template mechanism to get the content onto the web site. Implementing a CMS will make the web team more efficient, as it allows them to spend their time making better use of their skills. This book aims to give a solid grounding in Content Management Systems. It covers topics such as determining your CMS requirements, deciding whether to buy or build the CMS and what you need to think about for each option, all the way through to implementation and migrating your existing content. Pages: 350 Price: 32,05 EUR ISBN: 190415106X Order this book... |  |  |  | Michael Middleton, Len Asprey: Integrative Document and Content Management: Strategies for Exploiting Enterprise KnowledgeBlends theory and practice to provide practical knowledge and guidelines to enterprises wishing to understand the importance of managing documents to their operations along with presentation of document content to facilitate business planning and operations support. This book gives extensive pointers to those who propose to embark upon the implementation of integrated document management systems. Pages: 527 Price: 70,15 EUR ISBN: 1591400554 Order this book... |  |  |  | Gerry McGovern: Killer Web Content: Make the Sale, Deliver the Service, Build the Brand"A small percentage of Web content really makes a difference. It makes the sale, delivers the service, and builds the brand. This is the killer Web content." (Gerry McGovern)
The book is about the difference between "filler" and "killer Web content". It is about creating useful Web sites that contain nothing but content your readers expect to find. In these days Web readers are hunter-gatherers once again, scanning texts on the basis of certain carewords. Web readers are task-driven and, therefore, impatient to find what they are looking for. Only if your readers find the rights words they will act and that is what the Web is all about: tasks and action.
Content Is Not King
"Words matter." Gerry McGovern’s concept of 'carewords' clearly explains that, in fact, not content is king but the reader. Carewords are a specific set of words that represent the task readers try to achieve when using the Internet. Basically, they are the instinctively chosen words used in any Web search.
The author explains how to identify the very carewords that match your site’s objective and help your readers achieve their tasks. After all, identifying these carewords is a question of the right perspective. When creating Web content it does not matter what you think is important or what you care about. Writing a Web text you have to know what your readers do care about. Neither are you writing for yourself or your organisation nor for any search engine. It is only the needs of your readers that matter. That is why you have to know your readers and you have to know their tasks.
Learn to Be Found
Primarily, search engine optimisation is not a technical matter. You need not understand how search engines work but you should know how and why people search. If you know what your readers want to find and what they want to achieve you will increase the chance of being found.
If your Web site does not appear among the first pages of any Web search you will not be found. Gerry McGovern gives useful hints about how to link your content as well as how to produce striking headings and summaries that attract readers and search engines.
The Book
The book is divided into three parts. The first part, "The Theory", deals with the basic principles of killer Web content. The second part, "The Practice" is a practical guide on how to produce killer Web content. With clear examples the author provides strategies on how to convert Web content into killer Web content. The third part gives useful hints on how to research your killer Web content, how to organise a Web site’s content and the benefit of collaboration on the Web.
The book is addressed to retailers, communicators, bloggers and everyone else who wants to ensure that their content will stand out in the Web and has the best chance of being read.
Although the book also deals with the functionality of search engines, metadata and HTML tags as well as with the benefits of blogs, RSS and email newsletters its focus is not on technology. In fact, technology takes the back seat to highlight the Web content as the most important asset.
Conclusion
The book is essential reading for anyone involved in creating Web content. It is a hands-on guide to help you achieve real, measurable communication and business goals. Altogether, the book offers nothing but killer content.
The Author
Gerry McGovern is an expert on managing web content as a business asset. He has spoken, written and consulted extensively on web content management issues since 1994. Pages: 224 Price: 33,50 EUR ISBN: 071367704X Order this book... |  |  |  | Ann Rockley: Managing Enterprise ContentThis text is designed to save the reader time and money by teaching them how to create content once and use it in a variety of formats. The reader can eliminate miscommunication through current, consistent and accurate content from a single source. Within organizations, the same content is produced for many different uses, in many different media, and by many different departments, resulting in expensive duplication and inconsistent quality. This book is designed to provide a conceptual framework for understanding how to create and manage content that is to be repurposed for use in different media. It also provides practical solutions to get a handle on content creation, repurposing, efficiency and cross-enterprise management. Pages: 144 Price: 37,04 EUR ISBN: 0735713065 Order this book... |  |  |  | Russell Nakano: Web Content ManagementWeb Content Management addresses the difficult area of how to maintain and manage large, rapidly changing Web sites. This title is aimed at three categories of Web practitioners: managers who deal with the business process, architects who make design and technology choices, and developers including graphic artists and Java programmers. The author introduces the concepts of content management, sets out best practices for collaborative Web development, and offers numerous illustrations and examples.
The opening chapters set the scene, reviewing the typical problems of Web site management and explaining the content management architecture, which breaks down the process into four parts: content creation and editing, repository and versioning, workflow, and deployment. Next comes a look at collaboration, and the different characteristics of small, medium size and large teams. Another chapter shows how to control content with a process built on work areas, a staging area, and published Web site editions. The book goes on to look at page templates, which are a key resource, and how to design workflows for reviewing and approving content. There is also a detailed look at the deployment process. The closing chapters show how content management meets the challenge of globalisation, and look at some future trends such as increased syndication. Pages: 272 Price: 35,09 EUR ISBN: 0201657821 Order this book... |  |
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